STAFFING PROXY

An inclusive brand and responsive site

SERVICES

Market Research
Competitive Analysis
Logo Design
Brand Strategy
Print Materials
Content Strategy
SEO Strategy
Art Direction
Web Design
Web Development
Blogging

CLIENT

Staffing Proxy is an inclusive staffing agency located in Minneapolis, Minnesota. This business is centered around connecting talented workers to exceptional employers.

PROJECT OVERVIEW

We love projects where we get to start completely from scratch. It’s so excited to be able to work with the ownder of a business to find out what their vision is for the brand and business and bring it all to life.

We started by creating a logo centered around the idea of make connections. From there we worked to create an overall brand message that felt inclusive, approachable and fun while still being professional and informative.

With a brand in place we then created an accessible, responsive site that would help job seekers and employers find connect.

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Staffing Proxy Open Sans Regular typography font style

Staffing Proxy Open Sans Bold typography font style

Staffing Proxy homepage view on desktop, tablet and mobile

WEB EXPERIENCE

There were two main audiences for this site and we wanted to make sure they had clear, easy paths to get to what we needed. Right away we ensured this within the main navigation and throughout the calls to action on the home page.

In order to keep to the budget set we found graphics that we were able to manipulate to perfectly match our brand direction.

Lastly, we pulled in the client’s current business tools to make job postings and appointment scheduling seamless.